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Simone began working in music in 2014 when she became the assistant manager for Brooklyn-based band Silverbird. She managed their social media, grew their fan base, sent press kits, and landed articles about the band in Brooklyn Mag. After receiving the Excellence in Humanities Award from Bullis, placing first in the nation on the National French Exam, and doing AP Biology research in St. Kitts and Nevis on sea turtle preservation, Simone headed to the west coast for college to study Public Relations and Advertising at Chapman University’s Dodge College of Film and Media Arts. 

A duel citizen of the EU and America, Simone lived in France and Germany as a child. Fluent in French and German, she has great understanding of the global market. In college, she studied abroad at the University of Munich and doubled minored in German and Production Design. With a background in linguistics and design, she has invaluable skills that she carries to any project she tackles. 

While studying PR and Ad, Simone executed a campaign for the student film Anmol. She took courses in copywriting, digital advertising and SEO, became certified in Google’s Adwords, and got started in journalism after writing an article for her Story Telling for Business course about a small vintage store blocks away from campus that helped costume design hit tv show Mad Men.

 Simone has interned in music and PR since her freshman year, managing her time to accumulate real world experience alongside her courses. Either being the music writer for Crossfader Magazine or being published in the school’s literary magazine, Calliope, writing quickly became a skill that set Simone apart. Simone’s knowledge of the public and the press gave her an extra edge in music journalism. After interning in A&R for Riptide Music Group, her experience working in the music industry gave her an innate sense of navigating the field. She has experience as an artist, the press, and the record label. This allows her to ask meaningful questions that further an artist’s relationship to the public. After graduating, Simone was hired as the music writer for the Newport Beach Independent, where she quickly became a columnist. There she won two awards from the OC Press Club and began freelancing for the Washington City Paper

Along with music, Simone expressed her own artistic creativity in her production design minor. She quickly became a sought-out costume designer in her film school and enjoyed working at For the Stars Fashion House and alongside celebrity stylist Zoe Costello. She helped style events from the Emmy Awards to Coachella. At school, Simone production and costume designed many student films, executed two thesis films for her production design degree, and went on to work on sets and commercials for Amazon, Target, Urban Outfitters, and the Student Academy Awards. 

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